Total Video Consumption

What’s the future of BVOD?

What’s the future of BVOD?

With new services being created each year and consumers having more time to watch content, this year’s VOD market is thriving. Broadcasters’ VOD services viewing has been especially high during lockdown. In this interview with Lucien Brouwer, CMO at RTL Nederland, we...

Kids Total Video Viewing Trends

Kids Total Video Viewing Trends

As various lockdowns force children to home-school once more, kids’ video consumption has risen too. Yet, this consumption takes place on more devices and platforms than ever used to be the case. Whilst this gives advertisers the unique opportunity to reach some of...

Platforms especially for kids

Platforms especially for kids

Kids were always in for a bumper year in terms of video when 2020 dawned, with three of the industry’s biggest players – Disney, NBC and HBO – all planning launches for younger viewers.Then pandemic-driven lockdowns meant home entertainment became the ONLY form of...

How TV brought us together during lockdown

How TV brought us together during lockdown

The powerful emotional role TV has played during the Covid-19 crisis is explored in ‘Lockdown TV’, a study conducted by Thinkbox. Nicole GreenfieldSmith, Head of Research at Thinkbox, shares the main learnings. Remember life before lockdown, when we could hug friends,...

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