Our TV Key Facts are available under multiple and complementary formats. Exclusive insights and key figures are presented during our worldwide conferences. Join us for an exclusive Talk Show where we explore trends and data from the unprecedented last 12 months.

Programme

Our marketing experts will present the latest exclusive results of the TV Key Facts 2020 study in three exciting parts, punctuated by interviews with industry professionals.

4:00-4:10PM

Welcome

This year, renowned TV reporter, Louise Ekland is hosting our show. For 90 minutes you’ll have an inspiring and above all databases overview of the challenges and opportunities of the media world featuring industry professionals and our own experts.

By Louise Ekland and Stéphane Coruble, Managing Director at RTL AdConnect
Louise Ekland

Louise Ekland

TV host

Stéphane Coruble

Stéphane Coruble

CEO | RTL AdConnect

The Total Video International Trends 2020

presented by
Daniel Bischoff

Daniel Bischoff

CMOO | RTL AdConnect
Jean-Baptiste Moggio

Jean-Baptiste Moggio

Head of Marketing | RTL AdConnect

4:00-4:30PM

The video landscape in 2020

What are the short & long-term effects of the lockdown on the international total video landscape?
The Expert’s Insights
Brian Wieser

Brian Wieser

Global President, Business Intelligence | Group M
4:30-5:00PM

How to boost your advertising strategy

Advertisers which maintain communications have kept their brands alive. We look at how committing to creativity produces effective results.
The Experts’ Insights
Karin Immenroth

Karin Immenroth

Chief Data & Analytics Officer | Mediengruppe RTL Deutschland
Stephan Loerke

Stephan Loerke

CEO | World Federation of Advertisers (WFA)

5:00-5:30PM

Matching the new consumer mindset

The consumer has changed – how can video & advertising content meet their needs and expectations in the next year?
The Expert’s Insights
Delphine Lespagnol

Delphine Lespagnol

International Program Analyst | Group M6

Final words

What about the future of TV? How will advertisers get more innovative in the years to come?
By Stéphane Coruble, Managing Director at RTL AdConnect
Daniel Bischoff, CMOO, RTL AdConnect

The Experts’ Insights

Stephan Loerke

Stephan Loerke

CEO | World Federation of Advertisers (WFA)

Ben Jankowski

Ben Jankowski

Senior Vice President Global Media | Mastercard